Coastal Carolinas Association of REALTORS® Launches MarketStats by ShowingTime
NEW MARKET DATA TOOLS WILL ENABLE USERS TO ANALYZE LOCAL TRENDS QUICKLY
Chicago, IL – October 28, 2016 – ShowingTime, the real estate industry’s leading showing management and market stats firm, and the Coastal Carolinas Association of REALTORS® (CCAR) announced today that they have launched MarketStats by ShowingTime – including InfoSparks, an interactive residential real estate market analytics product, and FastStats, a map-based tool containing ready-made market trend reports – for CCAR’s more than 3,500 members.
The multifaceted, mobile-ready InfoSparks combines local geography with housing variables, timeframes and market metrics for fast and easy analysis and sharing of trend data in a clean, intuitive interface. FastStats generates the market reports CCAR members might be familiar with thanks to a long-standing reporting partnership through South Carolina REALTORS® for 13 unique geographic areas in the region, as well as a market-wide report that covers Georgetown and Horry counties.
“We have enjoyed receiving and sharing PDF reports from ShowingTime for a while now, and we’re excited to provide a deeper interactive offering with InfoSparks and FastStats,” said CCAR Chief Executive Officer Laura Crowther. “Being able to look at the housing market in so many ways so quickly is going to change how real estate data is understood, making market trends easier than ever to identify.”
InfoSparks accesses current and historical market information by city, county and postal code, with output derived directly from CCAR data.
“We’re happy to be providing more stats tools in the Coastal Carolinas area,” said ShowingTime President Michael Lane. “InfoSparks and FastStats have been proven to offer the most current, three-dimensional look at residential real estate in the markets where it is in place. Agents and brokers can readily share their market knowledge with buyers and sellers quickly and accurately.”
Shared InfoSparks reports can be branded to users and offer multiple data-reporting combinations. Data points for complete months are updated daily, and live-data charts shared on blogs and websites will stay current for as long as the chart is visited and the user is active with CCAR.
“The days of performing data compilations by hand are behind us,” said Crowther. “Having the ability to find local housing statistics on common metrics like sales price, inventory and days on market by property type, square footage, bedroom count and other variables will allow our members to be more fully equipped to share market information with clients.”
MarketStats was formed in 2015 when 10K Research and Marketing was acquired by ShowingTime. RealEstate Business Intelligence (RBI) was acquired by ShowingTime in 2016 to round out its analytics offering.
CCAR also uses ShowingTime for the MLS, an online showing appointment scheduling and showing feedback system that enables members to schedule and confirm showings quickly from a desktop, tablet or mobile phone. Listing agents can post showing instructions and enter available hours to indicate when a listing can be shown. When a showing agent submits a request, notifications are sent immediately.
Formed in 1945, CCAR serves Georgetown County, Horry County and surrounding counties as the primary real estate resource for members and the community. CCAR provides its members with programs and services that enhance the member’s ability to successfully conduct business in a professional manner, promote cooperation among its members, advocate the public’s right to use and transfer real property and support a spirit of community service. Visit ccarsc.org.
ShowingTime equips real estate professionals with tools to efficiently schedule showings, generate feedback and report on activity. Its MarketStats products provide interactive market analytics tools and easy-to-read market reports for MLSs, associations, brokers and agents. ShowingTime products are used by more than 250 MLSs and 900,000 real estate professionals. Visit showingtime.com.